Saturday, June 02, 2007

peach, plum, pear. peach, plum...

we all know that i love love love ikea. we also all know that i was wary of opening an ikea in utah cause i was afraid it would become the next krispy kreme (such a fiasco.) but today i went with the fam and realized i never should have worried.
ikea is going to single-handedly (or maybe double-handedly, with those big heart pillows with hands...) save america. they are using the affinity for the trendy for good.
sometimes ikea telling you how and in what order to shop can get a little smothering, but also, you know you can trust them. i like that they tell you how it works and you can just take it or leave it. you bus your tables at the restaurant whether you like it or not. and you can put that coffee table together yourself, thank you very much. i like that they expect you to step up.
and that don't offer you big, excessive stuff just cause that's what you think you want.
stuff is cheap, stuff is small. stuff is fun.
but how is ikea going to save america? well, i'll tell you. they are charging you to use disposable bags. they are selling you big reusable bags for cheap. they are taking the money you insist on paying just so you can have a useless plastic bag and not have to bring in your blue bag next time, and donating it to help reforest america. i think that's nice. i've always said the only way to make people care about the environment is to charge them for being wasteful.
also, you can't recycle glass in utah. i don't know why. but you can recycle glass, light bulbs and batteries at ikea.

hip hip hooray for ikea.

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